TENNE揚州5.0高級體驗店雙店齊開｜以歐式美學為筆，繪就淮左名都新序

淮左名都，竹西佳處。千年運河的溫潤水韻與歐式藝術(shù)的精致格調(diào)，在揚州碰撞出跨越時空的美學火花。

Renowned city on the left of the Huai River, a beautiful spot west of the bamboo. The gentle water charm of the thousand-year-old canal and the exquisite style of European art collide in Yangzhou, creating an aesthetic spark that transcends time and space.

4月12日，奧地利TENNE緹諾衛(wèi)浴在揚州邗江區(qū)紅星美凱龍核心商圈，隆重舉辦5.0高級體驗店雙店齊開業(yè)盛典，以極簡美學與精湛工藝，為這座兼具古韻與活力的城市，注入高端衛(wèi)浴生活新美學，啟幕揚州人居品質(zhì)升級新篇章。

On April 12th, Austria's TENNE Tino Sanitary Ware grandly held the dual opening ceremony of its 5.0 Advanced Experience Stores in the core business district of Red Star Macalline, Hanjiang District, Yangzhou. With minimalist aesthetics and exquisite craftsmanship, it injects a new high-end sanitary lifestyle aesthetic into this city, which combines ancient charm with vitality, and inaugurates a new chapter in upgrading the quality of living for the people of Yangzhou.

盛典現(xiàn)場，奧地利TENNE緹諾總部首席執(zhí)行官麥格·馬當亞斯·伯克納先生、奧地利TENNE緹諾亞太運營中心銷售總監(jiān)龍泉先生等嘉賓與領(lǐng)導齊聚，共同出席剪彩儀式，與現(xiàn)場來賓一同見證歐系衛(wèi)浴美學與揚州人文雅韻的深度交融，共赴這場跨越地域的美學盛宴。

At the grand event, Mr. Matthias Mag Phil Birkner, Chief Executive Officer of TENNE Austria Headquarters, Mr. Longquan, Sales Director of TENNE Austria Asia-Pacific Operations Center, and other guests and leaders gathered to attend the ribbon-cutting ceremony together, witnessing alongside the attendees the deep integration of European bathroom aesthetics with the cultural elegance of Yangzhou, and sharing in this cross-regional feast of aesthetics.

麥格·馬當亞斯·伯克納先生在致辭中表示，TENNE緹諾自1973年于奧地利格拉茨創(chuàng)立以來，始終堅守“獨特設(shè)計、創(chuàng)新科技、卓越品質(zhì)”的核心理念，專注為全球用戶提供系統(tǒng)定制衛(wèi)浴解決方案，業(yè)務(wù)已覆蓋全球50多個國家和地區(qū)。此次揚州5.0高級體驗店雙店的落成，既是品牌深耕中國市場、布局華東區(qū)域的重要一步，更是將歐洲精工美學與揚州人文雅致深度融合的全新嘗試，旨在讓揚州消費者近距離觸摸歐洲高端衛(wèi)浴的品質(zhì)與溫度。

In his speech, Mr. Matthias Mag Phil Birkner stated that since TENNE was founded in 1973 in Graz, Austria, it has always adhered to the core philosophy of "unique design, innovative technology, and excellent quality," focusing on providing customized bathroom solutions for users worldwide, with business covering more than 50 countries and regions. The establishment of the dual Yangzhou 5.0 premium experience stores is not only an important step for the brand to deeply cultivate the Chinese market and layout in the East China region, but also a new attempt to deeply integrate European craftsmanship aesthetics with the refined culture of Yangzhou, aiming to allow Yangzhou consumers to experience the quality and warmth of high-end European bathrooms up close.

剪彩儀式后，現(xiàn)場領(lǐng)導與來賓一同走進體驗店，共赴一場關(guān)于衛(wèi)浴空間的沉浸式美學盛宴。店內(nèi)精心打造多元場景化體驗空間，涵蓋浴室柜、淋浴房、洗浴柜、陶瓷潔具、衛(wèi)浴五金、納米石材、智能產(chǎn)品等七大品類，每一件產(chǎn)品都以極簡輕奢的設(shè)計語言，演繹當代高端衛(wèi)浴的無限可能。

After the ribbon-cutting ceremony, the leaders and guests on site walked into the experience store together to enjoy an immersive aesthetic feast about bathroom spaces. The store carefully creates a diverse, scenario-based experience space, covering seven major categories: bathroom cabinets, shower rooms, washstands, ceramic sanitary ware, bathroom hardware, nano stone, and smart products. Each product interprets the infinite possibilities of contemporary high-end bathrooms with a minimalist and light luxury design language.

作為TENNE緹諾終端形象的全新升級，揚州5.0高級體驗店秉持“消費者-產(chǎn)品-店態(tài)”的一體化思維重構(gòu)零售空間，將歐洲極簡設(shè)計與揚州雅致格調(diào)完美契合，讓門店從交易場所升級為“體驗感與沉浸感”的場景空間；打造出可感知、可參與、可記憶的多維場域，通過五感體驗構(gòu)建情感鏈接，實現(xiàn)“產(chǎn)品—服務(wù)—體驗”的價值閉環(huán)。

As a brand-new upgrade of TENNE's terminal image, the Yangzhou 5.0 Advanced Experience Store adheres to an integrated thinking of consumer-product-store format to reconstruct the retail space, perfectly combining European minimalist design with the elegant style of Yangzhou, transforming the store from a place of transaction into a scene of experience and immersion; it creates a multi-dimensional space that is perceptible, participatory, and memorable, building emotional connections through sensory experiences, and achieving a value closed loop of product—service—experience.

此次TENNE緹諾揚州5.0高級體驗店雙店的盛大啟幕，是TENNE緹諾深耕中國市場十余年的又一里程碑，更是品牌回饋揚州消費者的誠意之作。未來，TENNE緹諾將以揚州5.0高級體驗店為起點，深耕本地市場，堅守“以藝術(shù)詮釋生活，用設(shè)計定義未來”的理念，將更多兼具設(shè)計感、溫度與品質(zhì)的原創(chuàng)產(chǎn)品帶給揚州消費者，讓精致舒適的衛(wèi)浴生活，融入城市的每一個日常。

The grand opening of the TENNE Tino Yangzhou 5.0 Premium Experience Store and its twin store marks another milestone in TENNE Tino's more than a decade of dedicated development in the Chinese market, and also represents the brand’s sincere gesture of gratitude to consumers in Yangzhou. In the future, TENNE Tino will take the Yangzhou 5.0 Premium Experience Store as a starting point to further cultivate the local market, steadfastly adhering to the concept of ‘interpreting life through art and defining the future through design,’ bringing more original products that combine design, warmth, and quality to consumers in Yangzhou, and integrating exquisite and comfortable bathroom living into every aspect of city life.

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